On the Move and On the Rise: Tips for Starting a Home Business

Embarking on a new chapter of starting a home-based business during a move requires meticulous planning and strategic action. Balancing the complexities of relocation with the demands of launching a business can seem daunting. However, with the right approach, navigating this transition smoothly is possible. Tony Martone explains how to set a solid foundation for your personal life and entrepreneurial venture:

Laying the Foundations for Your Business and Home

Assessing Your Business and Living Needs

Assessing what is essential for your business and living situation is a critical step in starting a home-based business while relocating. By evaluating your needs and preferences thoroughly, you can establish clear priorities that will serve as a guiding framework for your decisions.

This assessment should encompass various factors, including the space required for your business operations, the suitability of potential locations, and the amenities necessary to support your lifestyle. Understanding your requirements comprehensively helps you make informed choices that align with your long-term goals and set the stage for a successful transition.

Establishing Priorities and Financial Clarity

Assessing what is essential for your business and living situation is crucial for making informed decisions during a relocation. You can effectively allocate resources and streamline the transition process by establishing clear priorities. Securing a mortgage pre-approval early on provides financial clarity, allowing you to understand your budget limitations and focus your home search on properties within your means.

Planning for Future Growth and Adaptation

Anticipating the future growth of your business and potential changes in your living needs is essential when relocating and starting a home-based business. By considering scalability, accessibility, and flexibility, you can ensure your new home accommodates your personal and professional requirements. Investing in a property that offers room for expansion and adaptation enables you to seamlessly integrate changes as your business evolves, providing long-term stability and support for your entrepreneurial journey.

Selecting a Supportive Community for Growth

Choosing a community that supports small businesses and offers a high quality of life is paramount for those starting a home-based business while relocating. Such a community provides a nurturing environment where entrepreneurs can thrive, with access to resources, networking opportunities, and supportive infrastructure. By prioritizing areas that foster personal and professional growth, individuals can cultivate a fulfilling lifestyle while building a successful business from the comfort of their new home..

Setting Up for Success in Your New Locale

Maximizing Your Marketing Potential

Marketing is crucial to any entrepreneurial endeavor. Use online resources to learn the ropes of social media, email, and other digital marketing methods that can boost your brand during this transitional phase.

Moreover, empower your networking endeavors with professional free business cards templates, offering visually striking designs at no cost. These templates enable you to create memorable cards that leave a lasting impression on contacts without the expense. Simply choose your template, and make it your own with your favorite fonts, colors, and other elements. This will give something tangible for potential clients and partners to hold.

Efficient Task Prioritization for Seamless Relocation

Identifying and addressing the most critical tasks is essential for streamlining the relocation process when starting a home-based business. Individuals can optimize their time and resources effectively by prioritizing tasks based on their urgency and importance. This approach ensures that key aspects, such as setting up essential utilities and organizing workspaces, are promptly handled, minimizing disruptions and facilitating a smooth transition into the new home office environment.

Nurturing Relationships through Active Engagement

Maintaining communication with your network and consistently engaging with potential customers is crucial for cultivating strong business relationships. By staying in touch, you demonstrate your commitment to fostering meaningful connections and building trust within your professional community. Actively engaging with potential customers allows you to understand their needs better, tailor your offerings, and ultimately, strengthen your position in the market.

Strategic Market Research for Local Success

Conducting thorough research on the local market and competitors is essential for gaining insights into the business landscape when starting a home-based venture. By understanding market trends and competitor strategies, you can effectively tailor your business approach to meet local demands. This strategic approach enables you to position your offerings competitively and maximize opportunities for success in your new location.

Moving and starting a home-based business simultaneously presents unique challenges and opportunities. You can successfully manage this transition by focusing on what truly matters, preparing financially, integrating into a supportive community, and adopting a strategic approach to your business. This journey tests your resilience and opens the door to new possibilities, allowing you to build a fulfilling life and thriving business in your new home.


Buy a Successful Investment Property Using This Guide

How can you buy an investment property and turn it into a successful business venture? The key is to start by thinking about what you want to do with the property, as several options will depend on a few factors. Are you skilled at DIY repairs and renovations? Do you know which types of repairs are best left to the professionals? Are you prepared to become a landlord? Is the location of the property ideal for a vacation rental?

Investment properties require quite a bit of continuous work on the owner’s part, so you’ll want to ensure that you have the time and energy to put into it. Keep these tips from real estate expert Tony Martone in mind when you’re prepared to become an investment property owner.

Keep your options open

As you’re thinking of what you want in a property, it’s crucial to learn what renters are searching for in your area. What will make your space appealing? How can you separate your properties from others in the community? What are local market conditions like? Are you open to multi-family buildings, like condos and duplexes?

Be wise about fixer-uppers

When delving into the housing market with an eye for fixer-uppers, it’s crucial to approach fixer-upper properties as a potential goldmine for savings. These homes, often in desirable neighborhoods, can offer significant value for those willing to invest in renovations. However, caution is key when considering a fixer-upper. It's important to conduct thorough inspections to identify potential structural issues, outdated electrical systems, or plumbing problems that could escalate costs. Understanding the extent of required renovations and their associated costs is essential to determine if the investment aligns with your budget and renovation skills. Additionally, researching local rental rates, if you plan to lease the property post-renovation, can guide your investment decisions, ensuring the property’s profitability in the long term.

Get a loan that meets your needs

Securing the right loan is a crucial step once you've identified your ideal property. The market offers a variety of mortgage options, each catering to different financial situations and needs. For instance, a conventional mortgage is a popular choice, but there are also specialized programs designed to aid first-time home buyers. These programs often offer advantageous terms and conditions, making homeownership more accessible. Before applying for any loan, it's important to have a clear understanding of your credit standing. Consider using a credit monitoring app, which can help you track your credit score and provide tips to improve it if needed. A strong credit score can not only increase your chances of loan approval but may also secure you more favorable loan terms.

Make some tough decisions 

Whether you’re planning to turn your property into a vacation home or a long-term rental, you’ll need to make a few decisions about how it will be managed. If you want some hands-on experience, HomeVault suggests managing the property yourself. This will require some knowledge of home repairs and maintenance, as well as a fairly close proximity to your own home so you won’t be too far away in case of emergencies. Sound too overwhelming? Consider hiring a property management firm that can take over important tasks and even handle collecting payments and booking tenants.

What to know about creating an AirBnB 

Creating an appealing Airbnb property requires a mix of good location, stylish interior design, and excellent guest service. Choose a location popular with travelers, close to attractions or business hubs. Furnish the property to be comfortable and visually appealing, with essentials like high-quality bedding, a well-equipped kitchen, and fast Wi-Fi. Adding unique touches, such as local art or guidebooks, can make your space stand out. Prioritize a smooth check-in process and uphold high cleanliness standards to enhance guest satisfaction. Lastly, be a responsive and attentive host, managing bookings and addressing guest needs promptly.

Make repairs and upgrades 

Making repairs and updates to your investment property is crucial to maintaining its value and attracting tenants. Regular maintenance ensures the property remains in good condition, thus preventing costly repairs down the line. As for updates, these can significantly enhance the property's appeal and functionality. One such update could be adding a range hood to the kitchen. A range hood not only improves ventilation, reducing odors and indoor pollutants but also adds to the overall aesthetics of the space. It's an addition that can boost the kitchen's functionality while also increasing the property's marketability. Remember, strategic updates and regular repairs are key to maximizing the return on your investment property.

Invest in smart home features

Integrating smart home features can significantly increase your rental’s attractiveness. Modern tenants often seek convenience and efficiency in their living spaces, making smart home technology a valuable addition. Installing smart thermostats, for example, offers tenants the ability to control heating and cooling remotely, ensuring comfort while also being energy-efficient. Smart locks and smart cameras provide enhanced security and the ease of keyless entry, a feature particularly appreciated by those who value security and convenience.  These technological upgrades not only make your property stand out in a competitive rental market but can also justify a higher rental price.


Purchasing a successful investment property is a multifaceted endeavor that demands careful consideration and strategic planning. From conducting thorough market research to selecting the right location, and from understanding your financial commitments to making smart, appealing upgrades, each step is crucial in shaping a profitable investment. Remember, the key to success lies not just in the acquisition of the property, but also in its management and continuous improvement.

Are you looking to buy investment property in Winnipeg? Connect with real estate expert Tony Martone today!


Unveiling the Motivation Behind Your Homeownership Journey
Last year may go down in real estate history as the year of correction. After a pandemic-fuelled, seller-benefitting boom — with bidding wars, inventory shortages and spiralling prices all over the country — the housing market began to cool down in 2022. The impact of inflation and fast-rising interest rates dampened buyers’ interest, causing sales to slow and price appreciation to decelerate. But now, as we begin 2024, inflation is much lower, buthome prices and mortgage rates are both still high.
All this made 2023 something of a transitional year. Sellers still have an edge in many areas, thanks to a continued scarcity of houses, and no one expects a dramatic housing market crash. Still, many analysts see a shift coming toward a more balanced market, benefitting buyers.
Whatever the economic state of the real estate market, buying a house can be an exciting and emotional process. Before starting your search, be sure you understand the ins and outs of home-buying. Doing so will empower you to make the best decisions for your family — and your wallet.

Purchasing a home is a major decision that shouldn't be taken lightly. If you're not clear on exactly what you want out of homeownership, you could end up regretting your choice.

Get started: Define yo personal and financial goals. Buyers should think about things like when they intend on moving and what they want in a home - amenities, ideal location and how long it could take them to save for a down payment. These are all important to help define the goals they would like to meet.


  • Make a list of what's important to you in a home.
  • Is location the top priority? Any must-have amenities?
  • Analyze whether it makes sense for you financially. Would renting for another year or two improve your financial standing?
  • Be sure you're prepared for the ongoing expenses of maintaining a home.

Cover Photo by Jenny Ueberberg on Unsplash